Turn Receipts into Results: Mobile Wallet Rebates for CPG Marketers
Today’s consumers expect more than just a coupon, offer, or incentive. They want convenience, flexibility, and a mobile-first experience. For CPG marketers, that creates an opportunity: deliver receipt scan rebates through a mobile wallet pass.
It’s a low-friction, high-impact way to drive product trial, capture first-party data, and measure results without needing an app or retailer integration.
How does a mobile wallet receipt scan rebate work?
A receipt scan rebate via a mobile wallet pass allows you to distribute an offer through various marketing channels, including embedded links, QR codes on in-store signage, or as a CTA on a social post.
When consumers click, tap, or scan the offer, they save a branded pass to their Apple Wallet or Google Wallet. After purchasing their product, they simply scan their receipt with their phone camera to validate and claim their rebate which is then paid out via Venmo or PayPal.
Why do CPG Marketers love it?
Drives trial without discounting on shelf. Offer a full or partial rebate post-purchase without interfering with your trade spend or retail pricing.
Works across retailers. No need to negotiate retailer-specific setups when shoppers can buy anywhere and still participate.
Delivers first-party data. Capture emails, receipt images, and purchase locations to inform future targeting and media optimization.
Frictionless and app-free. Consumers don’t need to download anything. One tap adds the pass. Push messages or location-based notifications remind them to redeem.
Trackable ROI. Measure every step, from the initial add to redemption, and tie it back to campaign spend.
How to Get Started
With ZenAgain, you can launch a mobile wallet receipt scan rebate program in just weeks—complete with custom creative, real-time reporting, and automated payouts. There’s no app to download or retailer integration required. Just a seamless, mobile-first experience for your shoppers:
Offer claimed: Shopper taps a link, adds the pass to their wallet.
Receipt captured: They snap a photo of their receipt from a link on the pass.
Purchase verified: Real-time validation confirms the correct product was purchased.
Rebate paid: Shopper enters their phone number and instantly receives their rebate via PayPal or Venmo.
Put the power in your consumers’ hands with mobile wallet receipt scan rebates, while you gain actionable insights and drive ROI.
